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Why personalized sales materials are a must-have in 2021

12th November 2020

Why personalized sales materials are a must-have in 2021

Estimated reading time
4 minutes

As we move into a new year, it’s looking increasingly likely that many of the changes we’ve seen to our lives in 2020 aren’t going…

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The Movers & Shakers of Marketing: Marije Gould from Unit4

12th November 2020

The Movers & Shakers of Marketing: Marije Gould from Unit4

Estimated reading time
5 minutes

In our second edition of The Movers & Shakers of Marketing, we catch up with Marije Gould, Vice President, Demand Generation and Field Marketing at…

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The Movers & Shakers of Marketing: Chas Moloney from Ricoh

5th November 2020

The Movers & Shakers of Marketing: Chas Moloney from Ricoh

Estimated reading time
9 minutes

For our first edition of The Movers & Shakers of Marketing, we caught up with Chas Moloney, Marketing Director at Ricoh to get his perspective…

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How to use sales enablement content to help your sales team convert

27th October 2020

How to use sales enablement content to help your sales team convert

Estimated reading time
6 minutes

Prafull Sharma, Founder of content marketing agency LeadsPanda.com and author of the One-Page Content Marketing Blueprint, shares his tips to create sales enablement content that…

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3 barriers to overcome for smoother content localization

21st October 2020

3 barriers to overcome for smoother content localization

Estimated reading time
5 minutes

When it comes to localizing content, enterprise businesses are always looking for new ways to make this traditionally painful process that little bit smoother. With…

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Spock vs Homer and the psychology of personalization

15th October 2020

Spock vs Homer and the psychology of personalization

Estimated reading time
4 minutes

Challenging traditional thinking about how buyers make decisions, and what marketers need to do instead, Nick Mason, CEO and Founder here at Turtl, and Shirin…

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