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3 things every salesperson wants from your bottom-funnel content

30th April 2020

3 things every salesperson wants from your bottom-funnel content

Estimated reading time
5 minutes

Recent research we conducted with Forrester found that the quality of content provided to enable sales teams varies wildly at different stages of the sales cycle.…

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Turtl and WP Engine take digital content marketing to the next level

29th April 2020

Turtl and WP Engine take digital content marketing to the next level

Estimated reading time
2 minutes

Turtl signs deal with WP Engine Inc April 29, London WP Engine Inc is implementing digital content marketing platform Turtl, in a bid to continuously…

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The hidden costs of siloing your content operations

22nd April 2020

The hidden costs of siloing your content operations

Estimated reading time
3 minutes

Being able to quickly scale up your content is a huge advantage in the current climate, but a recent report from the CMO Council and…

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How to improve customer experience at the bottom of the funnel

16th April 2020

How to improve customer experience at the bottom of the funnel

Estimated reading time
4 minutes

Ryan Gould, VP of Strategy and Marketing Services at Elevation Marketing, shares his ideas for bottom-of-funnel tactics that can help B2B brands win more business.…

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How to make digital channels work harder in an eventless world

14th April 2020

How to make digital channels work harder in an eventless world

Estimated reading time
5 minutes

At the end of 2019, when budgets were committed and strategies signed off, no one could have imagined the outbreak of COVID-19 or its consequences,…

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What is sales enablement? And how to do it better

7th April 2020

What is sales enablement? And how to do it better

Estimated reading time
3 minutes

Sales enablement definition: Sales enablement is the process of equipping sales teams with the resources that they need to effectively close deals. Its goal: to…

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