A winning content strategy for sales enablement can increase win rates by 27% and quota attainment by 18%.
But just over 30% of companies have one in place.
This guide covers exactly how you can give your buyers and your salespeople the info and tools they need to convert.
Read the guide
More content insight and ideas on the blog
21st September 2022
Estimated reading time
8 minutes
There’s a big difference between content that needs a few tweaks and content that falls short of expectations. Before you criticize your writer for producing…
14th September 2022
Estimated reading time
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When B2B marketers talk about solutions to reduce demand generation friction, it can sometimes sound like a distant utopian future. In reality, smooth demand-driven marketing…
7th September 2022
Estimated reading time
6 minutes
There are many online content marketing tools out there that aim to make marketers’ jobs a little easier. But all these choices can be a…
