Showcase your findings with Turtl's online report maker

Create highly visual custom reports that capture your readers’ attention, improve information recall, and effectively communicate your analysis

The benefits of switching to Turtl’s
online report maker

Scientifically proven to:

  • Improve messaging recall
  • 5x positive brand sentiment
  • 10x reader engagement

We’ll help you:

  • Optimize content performance with data
  • Personalize content at scale
  • Capture more leads

What can you create?

Annual reports

Annual reports are long-form, highly detailed reports covering an entire year of data. This could be fiscal, brand coverage, or any matter of subject that your company needs to visualize data for. 

Turtl Tip: Forgetting figures is one thing, losing them is another. With Turtl’s Surf and Immerse page features you can easily find the relevant section without having to scroll through an entire wall of content.

Research reports

Research reports cover a specific topic or area of research you’re engaged in. Their content can vary considerably between lots of data to extensively detailed written content.

Turtl Tip: Research reports may require the use of various forms of media, Turtl’s video and audio widgets are perfect for recordings of your research!

Industry reports

Industry reports provide extensive overviews of particular industries and with the level of in depth information they contain, businesses need to be able to see a clear picture of all the finer points from emerging trends and market shares to supply and demand chains. 

Turtl Tip: Use the extensive range of engaging widgets like graphs and imagery to enhance your digital industry report!

CSR reports

CSR Reports, or Corporate Social Responsibility reports are both internal and external facing reports that detail a business’s practices in relation to their ethical, environmental, social, and even philanthropic impacts. As potentially external-facing documents, CSR reports need to be visually engaging and easy to understand.

Turtl Tip: Utilizing the polls widget will help get data directly from your consumer – helping to inform future CSR reports.

Why use Turtl’s online report maker?

Quick to create

Create reports with an easy-to-use editor and templates.

Liven up

Increase engagement

10x engagement with a psychology-led format.

Best practice

Interactive features

Include dynamic charts and graphs to aid data visualization.

Better, faster, cheaper

Powerful integrations

 Capture, track, and centralize every opportunity.


Actionable insights

Track engagement to continually improve content performance.

Better relationships

Personalize at scale

Serve personalized content to deepen engagement by 84%.

Consulting partner

Device responsive

Optimized for multi-channel distribution and every device.

Attract talent

Always on-brand

Lock in branding with custom themes and templates.


increase in readership in
Turtl vs PDF

AIG Life


increase in
global lead generation

Frost & Sullivan


of readers signed up
through Turtl

Kantar Worldpanel Division

Examples of digital report designs

See what you could make in Turtl without design or coding skills

  • Capgemini: Trend report

    Capgemini: Trend report

    With dynamic charts and graphs, cohesive imagery, and a structured format, this digital report is visually compelling, accessible, and easy to navigate

  • Regnan: Fund Report

    Regnan: Fund Report

    This digital report uses videos to explain some complex subject matters and includes polls throughout to deepen reader engagement

  • ManpowerGroup: ESG Report

    ManpowerGroup: ESG Report

    Stunning infographics, a clever use of tables, and an easy-to-navigate format help present information and data in a visually compelling way in this digital report


Ready to level up your
online reports?

See what we can do - convert one of your existing PDFs to a Turtl Doc for free now.

Upload your PDF

How to create online reports with Turtl in 5 easy steps


Lock down your branding
Use your style guidelines to create a custom brand theme, from colors to fonts to flourishes so every report – whether an annual, trend, or corporate sustainability report – stays on-brand.


Get creative!
Jump into the Creation Studio and begin creating your digital report. Start from scratch or, if you need a little inspiration, use a template to get you started!


Make it interactive!
Add dynamic charts and graphs, videos, and polls to present data and complex information in a visually compelling way. Interactive features keep your audience reading for longer!


Share your report far and wide
Hit ‘Publish‘, choose a URL, tweak the privacy settings, and then share your enlightening report through all major digital channels. Why not try using the Turtl flippy gif to boost click-through rates?


Track engagement and iterate
Use Turtl’s detailed Analytics dashboard to measure the performance of your report. Uncover which topics are of interest, the charts your readers explore, or where they might be getting stuck.

Hear from our customers

With the results we’ve seen from our flagship paper, we’ll be looking to adopt Turtl for all our reports in the future.

Benjamin Cawthray Global Thought Leadership Director, Kantar Worldpanel Division

We actually use Turtl’s analytics to tailor our meetings with clients. If someone has spent a long time reading the report we sent them, the meeting will be more of a discussion. If we see that they’ve barely glanced at it, we know we’ll have to put in extra effort and prep work.

Jane Geiger Global Client Lead, El Advisory

It's incredible how much information people will absorb via Turtl. The platform enables readers to access multiple resources and rich data sources in one single publication.


What is an online report?

An online report refers to a document or publication that is created and distributed in a digital format rather than a physical or printed format. It is a report that is specifically designed and optimized for consumption on digital platforms such as computers, smartphones, or tablets.

Digital reports can include text, images, charts, graphs, multimedia elements (videos, audio), hyperlinks, and interactive features for enhanced storytelling and data visualization. The digital format allows for dynamic and interactive experiences, enabling users to navigate, search, and interact with the content in a more engaging and user-friendly manner.

What is the purpose of a digital report?

Digital reports serve as a means of sharing information and data, such as research findings, market insights, industry trends, financial data, performance updates, or any other relevant information, to a specific audience.

A digital report can more effectively communicate information, facilitate engagement, and enhance accessibility by leveraging the interactive capabilities of digital platforms.

Are digital reports effective?

Digital reports can be a highly effective means of communication, providing engaging and accessible information to a wide range of readers. Using interactive and multimedia elements, such as charts, graphs, and infographics can communicate complex information in a visually appealing and easily understandable format.

As digital reports are optimized for online accessibility consumption, they can reach a wider audience. This accessibility increases the potential reach and engagement with the report.

Do I need to be a designer, or a coder, to use Turtl's online report maker?

Nope! Turtl is a performance-led content tool. Our intuitive editor has been designed to empower everybody to create amazing interactive reports, no design or coding skills needed.

Do I need to have any training to be able to use Turtl?

Turtl is packed full of functionality, so we recommend you complete our Training Programme to get the most out of it.

The Training Programme is made up of modules to bring you up to speed on the basics of Turtl before getting you creating, publishing, and analyzing your online reports like a pro in no time. You have the option to attend live sessions with our Customer Success team, or watch on-demand videos in your own time.

Once you get stuck in, our Support team will also be there to answer any questions you may have!

Why use Turtl instead of PDF for my online report?

The PDF is over 20 years old. The PDF offers no reader interaction, is not optimized for digital consumption on different devices, and encourages endless scrolling which, as we know, results in less engagement.

Content in the PDF format goes against the core principles of how we absorb and remember information, and this is to the detriment of how readers engage with these materials.

As an alternative to the PDF, Turtl’s design is based on the science of reading and therefore solves this problem. Turtl offers its readers a far richer experience and provides its users with actionable insights, such as reads, sign-ups, and average read times, amongst other invaluable metrics.

Is Turtl mobile-friendly?

Turtl Docs are fully responsive and optimized for mobile and tablet, as well as desktop.

You can even see how your digital reports transpose before you publish using the mobile view in the Creation Studio.

  • Looking for inspiration?

    Looking for inspiration?

    Get inspired with these stunning customer examples, showing the flexibility, interactivity, and impact of Turtl Docs.

    Customer examplesCustomer examples
  • Use across your business

    Use across your business

    Why stop at online reports? Turtl’s versatile and time-saving format is ideal for multiple use cases across your business.

    View use casesView use cases
  • Increase lead generation

    Increase lead generation

    Gain the competitive edge with your lead generation strategy using our practical, and comprehensive, blog on lead magnets.

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