What is Turtl?

TURTL PLATFORM

Create Design standout, interactive content
Personalize Improve reader engagement by up to 84%
Publish Simplified multi-channel distribution
Analyze Uncover granular content and reader insights
Integrate Connect Turtl with your favorite tools
Optimize Boost content with AI-backed data benchmarks

TURTL DOC

Turtl format The only psychology-led digital reading format to 10x engagement
Content types Ideal to use across your business
Brochures
Magazines
Whitepapers
Sales proposals
Reports
Ebooks
See all
Interactive alternative to PDF PDFs weren’t designed for the digital world - Turtl Docs are
Benchmarks for your online content Uncover how different types of content perform in your industry and see how your online documents stack up.
Turtl Solutions

ROLES

Who is Turtl for? Anyone can create impactful content designed to grow business
Marketing leaders
Digital marketers
Content strategists
Designers
Marketing agencies

GOALS

What is Turtl for? Convert more readers into leads, sales and loyal customers
Content production
Lead generation
Demand generation
Sales enablement
Account-based marketing

CUSTOMERS

Case studies Find out how leading brands have seen value with Turtl
Customer examples Explore our Turtl community showcase
Unit4 case study When Unit4 started creating personalized customer welcome kits, reader engagement increased by 8x.
Frost & Sullivan case study The teams at Frost & Sullivan demanded more from their content, and have seen a 60% increase in lead generation.
Plans
Resources

LEARN

turtle icon
About us The platform transforming digital documents for business
Content hub Resources to help you grow business from content: blogs, webinars, guides and more
Blogs
Webinars
Topics and guides
Research

GET INSPIRED

Templates Explore templates to kickstart and optimize your content
Community showcase A collection of the very best interactive content examples

CUSTOMER COMMUNITY

Services Unlock your content potential with
tailored services
Onboarding From kick-off to ongoing support, we'll help you achiever your goals
Help center Articles, advice and answers from our team of experts
Turtl news Dive in for short reads, articles, and product updates
Future trends in content marketing Want to know what marketers should focus on in 2024? Hear from the experts!
Improve demand generation with data Find out how to use engagement data to uncover audience behavior and build strong demand.
Log in Log in Book a demo Book a demo
Log in Log in Book a demo Book a demo
What is Turtl?
Turtl Solutions
Plans
Resources

LEARN

turtle icon
About us The platform transforming digital documents for business
Content hub Resources to help you grow business from content: blogs, webinars, guides and more
Blogs
Webinars
Topics and guides
Research

GET INSPIRED

Templates Explore templates to kickstart and optimize your content
Community showcase A collection of the very best interactive content examples

CUSTOMER COMMUNITY

Services Unlock your content potential with
tailored services
Onboarding From kick-off to ongoing support, we'll help you achiever your goals
Help center Articles, advice and answers from our team of experts
Turtl news Dive in for short reads, articles, and product updates
Future trends in content marketing Want to know what marketers should focus on in 2024? Hear from the experts!
Improve demand generation with data Find out how to use engagement data to uncover audience behavior and build strong demand.
Log in Book a demo
Content Hub/The psychology of personalization

The sheer volume of technology available to marketers can be staggering and overwhelming. With automation and connected data powering increasingly sophisticated personalization in both B2C and B2B marketing, we need to remember that what we can do, and what we should do are two different questions – ones each marketer needs to ask themselves when planning and executing campaigns.

Respecting the people we are looking to engage is fundamental to building trust.

There are three psychological principles which are worth exploring about when it comes to content. Turl CEO Nick Mason often presents these in his talks. When it comes to the mechanics of automated campaigns, keeping things human is just as important to keep in mind.

Inspired by the talks and conversations at the Martech Festival 2018, the below Turtl dives into the topic of personalization from the perspective of humans and what the audience really wants.

Find out how Turtl uses personalization to increae reader engagement by up to 10x here.

Subscribe to the Turtl newsletter

A round up of insights, trends, and tips on the world of content marketing

You may also like…

Content trends, tips,
and insights to your inbox:

By submitting this information, I agree to the privacy policy and to receive the Turtl newsletter.

What is Turtl?

Turtl format
Content types
Create
Personalize
Publish
Analyze
Integrate
Optimize

Solutions

Marketers
Goals
Industries
Teams

About

About us
Contact
Plans
Careers
Sustainability
Partners
Security
Patents

Resources

Content hub
Inspiration
Success stories
FAQs
Help center
Turtl status
Terms of use
Privacy policy
GDPR + Security
Legal documentation

© Copyright 2024 Turtl. All rights reserved.