GDPR, what is it all about?

Estimated reading time
1 minute
9th October 2017
Author: Etienne Clergue
Posted in: News

GDPR or General Data Protection Regulation. If you work in marketing and handle customer or prospect data, you’re bound to be familiar with the term. Here’s a definition of what GDPR is according to the EUGDPR:

“The EU General Data Protection Regulation (GDPR) replaces the Data Protection Directive 95/46/EC and was designed to harmonize data privacy laws across Europe, to protect and empower all EU citizens data privacy and to reshape the way organizations across the region approach data privacy.”

The new laws will come into force on 25 May 2018, but as with any new privacy laws, there seems to be a lot of confusion about implementation, which businesses are affected and the necessary requirements. So we’ve put together a list of the best resources we could find around the topic to make sure you can get a bit of clarity.

We hope you find the resources above helpful, but feel free to share more suggestions on our social channels.