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[Infographic] The insights Sales need from Marketing to drive business growth

16th January 2020

[Infographic] The insights Sales need from …

Estimated reading time
1 minute

According to LinkedIn’s 2019 State of Sales Report, the best Sales professionals are 13% more likely to engage closely with Marketing than in previous years.…

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5 must-read books for marketers in 2020

14th January 2020

5 must-read books for marketers in …

Estimated reading time
3 minutes

At the start of every new year, I always make the same resolution – to read more; and not just fiction and non-fiction books, I’m…

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3 proactive ways CMOs can tackle the marketing-finance rift

9th January 2020

3 proactive ways CMOs can tackle …

Estimated reading time
7 minutes

Gartner’s recent 2019-20 CMO Spend Survey found that the marketing-finance relationship needs a bit of work, to put it mildly. When asked which organizational function acts as…

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How to pun responsibly at Christmas

19th December 2019

How to pun responsibly at Christmas

Estimated reading time
3 minutes

It’s the most pun-derful time of the year. And probably one of the only times yule get away with such truly elf-ful puns. Because let’s…

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What CMOs are planning for 2020

16th December 2019

What CMOs are planning for 2020

Estimated reading time
6 minutes

With 2020 right around the corner, every marketing blog is making their predictions for the new year. To save you some time, we’ve collected the…

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Three standout content marketing failures of the decade

12th December 2019

Three standout content marketing failures of …

Estimated reading time
4 minutes

Ah, the turn of a new decade. Time to start anew. Turn over a new leaf. Buy a new calendar. Make some ridiculous health goals…

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