CREATE, CAPTURE AND
QUALIFY DEMAND

Build revenue content that helps you create and capture more demand to accelerate revenue success.

demandgen
Trusted by hundreds of companies worldwide
demand-generation-sub-header-960x640

GENERIC CONTENT
DOESN'T CUT IT

Create demand or capture it? You can’t afford to just pick one. To build a compelling revenue story from your marketing you need content that meets your buyers needs, wherever they are in their journey.

But how?

demand-create

CREATE DEMAND ACROSS YOUR ENTIRE BUYER JOURNEY

Easily create dynamic content for each stage of your buyer journey. Increase engagement with our psychologically led format

Personalize your content experience at every step, based on your funnel objectives

Create over 50+ types of content including whitepapers, eBooks, reports and guides

demand-gen-intent-data2x

TAKE ACTION WITH AUTOMATED ANALYTICS

Turtl analytics surfaces valuable data on content performance, audience segments, topics, buyer intent and identify how to drive more revenue

A wealth of data across billions of data points. Compare performance against peers with content benchmarks

Two way integrations with CRM systems and revenue SORs for deep multi-variate analysis

home-optimize-v2

ACCELERATE YOUR REVENUE GROWTH

In-platform recommendations across a suite of metrics including content performance, pipeline and revenue

Continuously improve the impact of content across the buyer journey

Create a flywheel to create, capture and qualify more demand, faster

TURN YOUR CONTENT

INTO DOLLARS

See how Turtl could transform your business.

567%

increase in qualified leads

Using revenue content empowers brands to scale the outcomes they can achieve. Redstor’s CMO implemented Turtl and generated at 567% increase in MQLs in just six months.

60%

increase in lead generation

Turtl unlocks significant increases in lead generation. Frost & Sullivan were able to achieve 54% higher click through rates and a staggering 60% increase in global lead generation.

 

2X

more leads generated

Our engaging format and flexible configuration for gating empowered Informa to double the number of leads generated from using our platform.

WHAT OUR CUSTOMERS SAY

"Our conversation rate has increased by 250%. Turtl played a crucial role in helping us capture and convert leads for our business."

Testimonials headshot Jane Ha
Jane Ha Senior Marketing Manager, Kantar Worldpanel

"As times got tough, we were able to act in an agile way under unusual confinements, unlocking new revenue with content. Turtl was the machine that powered this."

Testimonials headshot Catherine Dogra
Catherine Dogra Business Lead, Informa Connect

"Turtl wins hands down. It saves costs and the analytics are invaluable."

Testimonials headshot Gareth Case
Gareth Case CMO, Redstor

“We've never had quantifiable data like this that I can take to executives and prove the value of what we're doing”

Testimonials headshot Gareth Scragg
Gareth Scragg Marketing Director, Leading Edge Forum

"The biggest learning Turtl gives us - what content our audience is actually engaging with, where they drop off, what drives conversion and help us drive more revenue from our content"

Testimonials headshot Jane Ha
Jane Ha Senior Marketing Manager, Kantar Worldpanel

"Turtl allows our Content team to have access to detailed content consumption data. We can measure how our content is performing, the topics of interest to our audiences and how we’re influencing sales. This is crucial for us as we’re now able to build our content plans based on strategic data and insights, in addition to other KPIs from the Marketing and Campaign teams. A real game changer for us in a complex environment!"

Testimonials headshot Laetitia Catta
Laetitia Catta Head of Content Marketing, Cegid

"So while we've got the Turtl analytics that help with Turtl, we can also get extra detail fed directly into our marketing automation program. We've got the page specific actions, that feed into our Pardot system, and that allows us to track anyone that's doing any sort of minor actions within Turtl. Whether that be flipping through pages, clicking on certain interactivities, they'll all get assigned a score. These metrics are fed into our Pardot scoring system to tell us how warm a lead is, how engaged they are and whether they're ready to be spoken to by the Sales team."

Testimonials headshot Russell Webb
Russell Webb Marketing Campaigns Manager, People Safe

"Through Turtl we can easily identify new revenue opportunities and leads which are then passed to our sales team. This provides tangible ROI and clear visibility over what impact content is having on the bottom line."

Testimonials headshot Lauren Fitzgerald
Lauren Fitzgerald Senior Strategist, Nielsen

"We produced a record level of sales opportunities while also learning that we have incredibly engaged prospects in geographical regions we have yet to even focus on! Information like this is invaluable across our sales function."

Testimonials headshot Liam McGrory
Liam McGrory Marketing Director, Willis Towers Watson

"Turtl creates more opportunities for us. We can now say yes - this mattered."

Testimonials headshot Laetitia Catta
Laetitia Catta Head of Content Marketing, Cegid

"With this further integration, we can see at a more granular level how they're interacting and it's moving people through the funnel a lot quicker because we are able to see how many interactions they're actually having."

Testimonials headshot Russell Webb
Russell Webb Marketing Campaigns Manager, People Safe

TURN YOUR CONTENT INTO DOLLARS

MORE ABOUT TURTL

OVER 85% WIN RATE ON PROPOSALS

Read how Peoplesafe got to a staggering 85% win rate on bids and proposals with Turtl.

CLOSE THE REVENUE GAP

Discover how to solve the biggest problem impacting your marketing performance and pipeline. 

550% INCREASE IN REVENUE

See how Kantar achieved an incredible 5x increase in marketing attributed revenue and a 250% increase in conversion.

WHAT IS REVENUE CONTENT?

Learn how to build a bridge between your marketing and return on investment.