Delivering the right message to the right person at the right time is no mean feat. You need to really *know* your audience (without seeming creepy, of course). That means having good data to hand.

You’ll also need a process that’s scalable and repeatable. Easier said than done when your team is time-poor and constrained by budget cuts. Sigh.

Deep personalization improves reader engagement by up to 84%. Worth it? We think so.

And we’ve got just the thing to make it a reality – without the heavy lifting.

Click to read Turtl Digital Brochure for %fullname% at your company 2024 (Website)

Introducing personalization with Turtl

With patented technology, Turtl’s Personalization Engine makes it easy for anyone to scale deep personalization for 1000s of accounts – in minutes.

The personalization module enables rapid customizations at scale, based on individual recipient interests and needs. With Turtl, it’s easy to supersize your ABM activities, marketing campaigns, and sales outreach.

👈 Try personalizing a Turtl Doc for yourself by clicking the example!

Warning: Undefined variable $target in /nas/content/live/turtl/wp-content/themes/turtl/inc/widgets/column_text.php on line 104
class="btn white btnPrimary" href="https://turtl.co/about/demo/">Book a demo

/nas/content/live/turtl/wp-content/themes/turtl/inc/widgets/blocks/testimonialsCard.php on line 14
');">

If we can’t provide personally relevant, impactful, memorable content to our contacts, then that’s all they’ll ever be: contacts. Instead, businesses want relationships. A relationship is a nurtured individual that grows into something with far more meaning. It’s these real, deep relationships that spark the opportunities that every business needs to grow and thrive.

Nick Mason

CEO, Turtl

Bigger wins with deep personalization

0 %

increase in read time of personalized content

Community Brands case study

0 %

conversion rate with personalized docs

Telenet + LeadFabric case study

0 x

more engagement with personalized welcome kits

Unit4 case study

The Personalization Engine

Personalize by account, job title, industry, and more - as a proven way to generate higher reader engagement. There are four types of content personalization based on the data source you choose:

Internal forms

Complete a form to create personalized proposals, brochures and deck leave-behinds. Typically used by SDRs, sales, and partner teams.

Reader forms

Let readers build their own content experience by answering on-screen questions and prompts. Perfect for websites and social media.

File upload

Upload customer data via a .csv file to generate personalized documents at scale for marketing campaigns, ABM activity, and client reporting.

Client database

Integrate Turtl with your systems, using an API, to automate personalization at an unlimited scale – for marketing programs and customer reports.

See how the
Personalization Engine works

👉 Self-guided personalization tour

Hear from our customers

Turtl has been an extremely vital tool for the ABM team at Jabra…Using Turtl's personalisation Engine, we are now able to generate highly engaging, customized customer-facing documentation in minutes, rather than hours. We have seen the amount of time it takes to deliver a piece of content decrease by about 80-90%, giving us time to focus on delivering additional value to our account teams and customers.

Jamie King

Account Based Marketing Manager, Jabra

Turtl has become a key strategic pillar for driving our ABM content engine forward. Its interactive and visual features have greatly enhanced client engagement. Through personalization, we have achieved a notable 35% decrease in bounce rate compared to similar thought leadership across our website. These insights validate that we have the right tool to effectively reach our audience with precisely tailored messages at the opportune moments.

Travis Jaggers

Digital Marketing Lead, Veeva Systems

Turtl allows our Content team to have access to detailed content consumption data. We can measure how our content is performing, the topics of interest to our audiences and how we’re influencing sales. This is crucial for us as we’re now able to build our content plans based on strategic data and insights, in addition to other KPIs from the Marketing and Campaign teams. A real game changer for us in a complex environment!

Laetitia Catta

Head of International Content Retail & HCM, Cegid

Ready to connect with your readers?

Schedule a demo with a Turtl expert to find out more
about creating personalized content

Book a demo

More about Turtl

Integrations

Optimize your tech stack

Turtl has integrations allowing users to personalize Turtl Docs within Hubspot, Marketo, and Salesforce. Additional integrations feed reader analytics data back into CRM systems to trigger notifications, workflows and events.

View integrations

Resources

The ultimate guide to account-based marketing

Learn ABM basics, and how to provide richer content experiences across all accounts.

Account based marketing strategy

Turtl plans

Boost content performance

By adding the personalization module to your plan, you’ll gain access to a range of features that will revolutionize the way you connect with your target market.

View plans

Resources

Omnichannel personalization: Engage channels with data

Deliver personalized and cohesive content, messages, and interactions to individual buyers or target accounts, regardless of the channels they use.

Omnichannel personalization

Ready to get started?

+ 52% of marketers boost sales with personalized content. Join them by using Turtl