If you’re focused on performance, Turtl is about to become your favorite tool. This content performance platform is designed to elevate reader engagement with your content. Plus, it takes things a step further by helping you pinpoint which readers are likely ready to make a purchase based on their interactions with what you’ve created.

The performance driven alternative to Paperflite

What’s the difference?

Content management vs innovative creation

Paperflite, Showpad, and Seismic: Paperflite is primarily focused on content management. Similar to Showpad and Seismic, Paperflite’s top use case is to help sales teams easily access relevant content. In 2022, Paperflite launched Cleverstory to help sales and marketing teams create content as scrolling web pages.

Turtl has been changing the way we create online documents since 2015. And it’s not just about creating great-looking interactive content (which you can totally do!), it’s about how that great-looking content performs.

Bridging the gap

Turtl bridges the gap that so many businesses often fall into. It provides sales and marketing teams with the data and insights they need to understand their audience and the effectiveness of their content.

So, if you’re looking for a solution to help with managing your content, then you might want to consider the Paperflites, Showpads, and Seismics of the tech world. But, if you’re on the hunt for an interactive content creation platform (and content marketing is big for your business), Turtl might be just the tool for you.

Proven engagement

We’ve done the research. Turtl is proven to improve reader engagement. More reads = more leads. And with the data you need to figure out who’s ready to buy, you can grow your pipeline and generate more revenue.

Want to know more? Keep reading! We want to help you make the right decision when it comes to choosing your content creation platform. (It’s in everyone’s best interest that it’s a good fit!)

Making the right decision

Paperflite offers Cleverstory as an extra feature for teams creating sales content (think: proposals, pitch decks, brochures). The tool makes it easy to create web pages with blocks of content and some dynamic elements.

The problem is, scrolling web pages aren’t optimized for long-form content. Readers can easily get lost without obvious navigation and are more likely to suffer from “scroll fatigue.” Without opportunities to interact with the content, readers lose interest pretty quickly.

That is, unless your content format is rooted in psychology. And, more specifically, the principles of how the reading brain works.

Turtl vs Paperflite

The Turtl Difference

Independent studies found that Turtl Docs increase reader engagement by 10x when compared to the PDF and 2.2x that of a web page.

Turtl has amassed 30+ billion data points from thousands of online documents, so we can honestly say that we know what “good” looks like.

We know what works to drive reader engagement and better content performance. From converting your PDFs to generating layouts and providing data-driven recommendations, our platform has been built to put performance at the heart of your digital documents.

90%

cost & time savings

10x

reader engagement

5x

positive brand sentiment

Why marketing teams choose Turtl

1

Marketing psychology built-in

The Turtl Doc is unlike other content formats in the market. It delivers a 10x increase in reader engagement by applying the principles of reading psychology. Longer read times, more interactions, and better information recall. Turtl Docs are proven to outperform webpages.

2

Industry-leading analytics

Turtl offers detailed content data you can’t get anywhere else. Uncover topics of interest, compare your Doc’s performance against industry benchmarks, identify customers who are ready to buy. So many insights readily available in easy-to-understand dashboards.

3

Personalization at scale

Personalizing content at scale (beyond first name or company name) becomes a reality with Turtl. It’s so easy to create modular content, and automatically deliver fully personalized digital experiences. Get it right and you can boost reader engagement by up to 84%.

4

Not just for designers

Turtl is a tool for everyone – not just designers. Brand themes, templates, and data-based recommendations ensure your content is hardwired to be interactive, on-brand, and engaging. Get high-performing documents into the market faster.

5

Capture every opportunity

By adding optional or compulsory forms, Turtl’s flexible gating options allow more opportunities for customers to capture leads, track readers, or keep documents protected.

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Hear from the Turtl community

We’ve had a platinum experience from the Turtl team, from the very first conception point through to post-purchase with the aftercare and continuing support and training.

Lee Francis

Sales, Marketing, and Partnerships Director, PatientSource

Turtl wins hands down. And it’s not just PDF. It’s PPT too. These are old tech and Turtl is a much better way of doing things. It’s more engaging both to read and create. It saves costs and the analytics are invaluable.

Gareth Case

Chief Marketing Officer, Redstor

Turtl is a joy to use. For someone who has no design or marketing experience, I have been amazed at how easy it is to develop professional-looking resources very quickly. It is intuitive so that often you don’t need to use the tutorials but when you do they are engaging and informative. Love it.

Karen Shaw

Physical Activity Senior Officer, Mind

I’ve had a really great experience working with my Turtl team. They’re available to answer any questions pretty much immediately - whether it’s a meeting or I shoot them an email!

JeeYoung Wenglikowski

Senior Global Marketing Manager, KellyOCG

We were guessing about how our content was performing. So, now, [Turtl] just brings science to it. From my point of view, it’s actually created incredible discussions with directors. They want to know how it’s performing.

Darren Carter

Marketing Manager, Morgan Sindall

Ready to save time,
money and give your audience
the content they want to see?

More about Turtl

Create

Content creation made quick & easy

Turtl’s easy-to-use editor allows anyone to create interactive documents that are on-brand and proven to boost reader engagement. No design or coding skills needed.

SOLUTIONS

What is Turtl for?

Grow engagement, prove content ROI, and generate more pipeline to accelerate revenue growth with Turtl.

Optimize

Improve document performance with AI-backed data benchmarks

With over 30 billion data points, Turtl Benchmarks provides unmatched data benchmarks for your industry - and your content.

Community showcase

See what you could create

Discover our collection of interactive content from leading businesses who publish with Turtl.