Performance benchmarks for online documents

Motivated by huge engagement and perception gains, marketers the world over are moving away from creating static PDFs, and embracing interactive online document formats like Turtl Docs.

But, how do you know what “good online content” looks like?

We analyzed more than 28,000 documents of varying lengths – from newsletters to white papers – to see how effectively they performed. Compare your content’s performance to our benchmarks for improvement insights.

More about Turtl


Improve document performance with AI-backed data benchmarks

With over 30 billion data points, Turtl Benchmarks provides unmatched data benchmarks for your industry - and your content.

Customer success stories

How customers see value with Turtl

From engaging more clients, gathering regular feedback and selling into more accounts - explore how businesses like yours see value with Turtl.


See what you could create

Discover our collection of interactive content from leading businesses who publish with Turtl.