We already run broad campaigns. How is this different?

Most campaigns optimize for volume. This keeps account-level precision intact across a larger list, so you capture more market share without abandoning the quality that makes ABM work.

How do we prove this is working at scale?

Turtl tracks engagement signals across every account in the programme, so campaign reporting reflects account-level behaviour rather than aggregate click data.

Scale your ABM motion with Turtl

Q: Won't personalization at this scale feel generic?

Turtl personalises at the content level, not just the name field. Targeting rules apply your messaging framework to each account's profile, so the experience feels considered rather than templated.

How it works

Set your selection criteria, targeting logic, and content your program will run on.

Frequently Asked Questions

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Turtl personalizes at the content level, not just the name field. Targeting rules apply your messaging framework to each account's profile, so the experience feels considered rather than templated.

There's magic hidden in your data

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One ABM asset isn't enough for the whole buying committee

Every stakeholder in the room wants something different from the same asset. See the two-layer brief that turns one piece of content into a version built for each of them.

Learn how to personalize ABM assets by buying committee

Complete guide to B2B personalization

Want to win over B2B buyers? This guide shows you how to do personalization right, and get real results.

B2B personalization guide

85%

win rate on proposals

Read how Peoplesafe got to a staggering 85% win rate on bids and proposals with Turtl.

Turtl vs Userled, what should I choose for my ABM strategy?

Scale your ABM strategy

Trusted by leading B2B businesses

Cast a wider net without losing precision

Personalization at scale

Track performance

Repeatable revenue playbook

How it works

Frequently Asked Questions

Run your ABM motion on autopilot.