turtl_logo_tb

Turtl presents:
The ABM Unconference

Spend an afternoon swapping ABM insights with 30 of your peers

 

Wednesday 2nd December, from 14:00
At the Treehouse Hotel London

Request your seat

The best ABM ideas come out of conversations, so we built an afternoon around them.

30

Enterprise ABMers in the room
To share challenges, wins and insights.

2

Expert perspectives
Hear about the state of ABM today, from two leaders in the field.

4

ABM conversation tracks
Unconference roundtables. Each facilitator steers the discussion, you set the agenda.

Meet your facilitators

We’ve invited four of the world's leading ABM experts to guide the conversations.

Robert Norum headshot
Robert Norum
ABM Expert, Propolis
Dorothea Gosling headshot
Dorothea Gosling
ABM Consultant, Inflexion
1754608725595
Sam Hall
Founder, ABM Answered
1760872796656
Thomas Allgeyer
Founder, Frenus ABM

Four conversations shaping ABM in 2027

Pick two tracks when you register.

Request your spot

As AI moves from tool to team member, what does an ABM operating system really look like?

ABM + AI meets commercial reality

Buying groups have doubled. Compare how teams map, engage and measure buying groups and what changes in your motion.

ABM in the era of the buying group

How do you differentiate in the future of ABM when everyone has access to the same AI tools and technology stacks?

The future ABM tech stack

The ABM role is changing fast. Pin down the skills that will set the best ABMers apart and how to build them in yourself and in your teams.

The ABM skills of the future

Agenda

Your afternoon at a glance

Time What's happening
14:00 Arrive
14:30 Two expert ABM perspectives
15:30 Break
15:45 Unconference roundtables
16:30 Break
16:45 Second Unconference roundtables
17:30 Drinks, food, and networking until late

Getting there

Nearest Tube: Oxford Circus
(Central, Bakerloo, and Victoria lines)

 

 

Treehouse Hotel

Frequently asked questions

Get in touch

The ABM Unconference is for senior ABM practitioners and leaders running account-based programs, whether you're scaling 1:1 and 1:few or building the case internally.

Pull up a chair at the ABM Unconference

Request your seat now

Tracks: Select the two you want to be a part of