Win more business with Turtl's proposal maker

A sales proposal is a persuasive document (or presentation) used by sales professionals to outline a proposed solution or offering to a potential customer. A well-executed sales proposal typically includes an introduction, an overview of the prospect’s needs or challenges, a detailed description of the proposed solution, pricing and terms, a timeline for the next steps, and testimonials or case studies. 

This document is typically presented during the later stages of the sales process, after initial discussions and a comprehensive needs analysis have been conducted.

The purpose of a sales proposal is to persuade a potential customer to choose your product, service, or solution. It serves as a formal document or presentation that aligns the proposed offering, its benefits, and its value to the prospect’s specific needs or challenges. 

Ultimately, a masterfully produced sales proposal should convince a prospect that your solution is the best fit for their needs, build trust and credibility, and move the sales process forward toward a successful close.

Turtl enables users to create highly personalized content, making it a powerful tool for quickly delivering customized sales proposals.

Once you’ve created the master version of your sales proposal, you can define dynamic content by adding personalization tokens to pages. Dynamic content includes text, pages and chapters, images, charts, videos, and tables. Rules determine what content gets displayed to your prospect based on data pulled from your chosen data source, so you can deliver content that is relevant to strengthen the buyer relationship.

If done successfully, deep personalization can boost reader engagement by up to 84% and, according to Dentsu, higher dwell time with advertising content is associated with a greater likelihood of choosing a brand.

Find out more about personalizing digital documents in Turtl here.

Turtl provides detailed insights into how your content is performing. You can track the effectiveness of your digital sales proposals and gain valuable reader data and engagement metrics at a document and reader level. 

By leveraging these tracking features in Turtl, you can gain valuable insights into the performance of your sales proposals, measure reader engagement, optimize your sales strategies, and action a more effective follow-up cadence to drive better results.

The PDF is over 20 years old. The PDF offers no reader interaction, is not optimized for different devices, and encourages endless scrolling, resulting in less engagement. Yet, we all know how critical mobile, insights, and content performance data are.

Content in the PDF format goes against the core principles of how we absorb and remember information, and this is to the detriment of how readers engage with these materials.

Turtl’s design is based on the science of reading and therefore solves this problem. Turtl offers its readers a far richer experience and provides its users with actionable insights, such as reads, sign-ups, and average read times, amongst other invaluable metrics.

Turtl Docs are fully responsive and optimized for mobile and tablet, as well as desktop.

You can even see how your interactive sales proposals transpose before you publish using the mobile view in the content editor.