18 Jan 2024

Convert and Perform: Using Turtl’s PDF Importer

18 Jan 2024

Start the year with a spring in your step... and a spring in your engagement. Our team will cover how to boost your engagement with the PDF Importer.

09 Jan 2024

Innovation: A New Year with Nick

09 Jan 2024

Join Nick Mason, our Founder and CEO, as he discusses his predictions for 2024 and the plan for innovation at Turtl this year.

Headshots of Alice Freeman and Ellie O'Callahan from the Turtl Design Team

07 Dec 2023

Design drop-in with Turtl’s content studio team

07 Dec 2023

Join Alice and Ellie, Turtl’s in-house Content Studio team, in our Q&A workshop. Tune in for insider tips and tricks, as well as live demos.

man on a vintage computer

06 Dec 2023

B2B Lead generation tools that will save your sanity in 2024

06 Dec 2023

We look at some of the best lead-generation software and tools to use in 2024.

two kids measuring against each other

27 Nov 2023

Turtl’s benchmark report: Performance benchmarks for online documents

27 Nov 2023

Knowing how your content performs is the key to understanding whether your marketing efforts are working, or whether a change in strategy is needed. Read on to find out why content benchmarking matters, how to do it, and to get our exclusive content benchmark research.

lots of hand reaching for a trophy

16 Oct 2023

12 best account-based marketing software for 2024

16 Oct 2023

Want to know how account-based marketers get it all done? See which software you should be using.

13 Oct 2023

Performance benchmarks for online documents

13 Oct 2023

We analyzed more than 28,000 documents of varying lengths – from newsletters to white papers – to see how effectively they performed.

a vintage to robot and a vintage mac computer

04 Oct 2023

ABM automation in 5 steps

04 Oct 2023

Turn on an ABM machine and personalize content for hundreds, if not thousands of accounts.

woman as a customer

25 Sep 2023

Customer feedback strategy: The secret to gaining and retaining customers

25 Sep 2023

Get feedback and grow towards your audience.

19 Sep 2023

Lumen Research: Turtl Docs vs webpages

19 Sep 2023

We know Turtl Docs generate more attention and engagement than PDFs. But how do they stack up against the mighty webpage? We commissioned Lumen Research to find out. 

man playing air guitar

18 Sep 2023

How SaaS businesses can up their ABM game

18 Sep 2023

Rock your account-based marketing just like this...

people at a desk

14 Sep 2023

How ABM data refines your ideal customer profile (with free ICP templates)

14 Sep 2023

ICP and ABM. See how they complement each other perfectly.

15 Jun 2023

Comparing webpages & Turtl Docs for content performance

15 Jun 2023

Content optimized for reader engagement powers up your digital content strategy performance. Our recent research revealed that Turtl Docs excel in some pivotal areas.

13 Jun 2023

SEO best practice

13 Jun 2023

Learn how to optimize your Turtl Docs for each step of the search engine process.

19 May 2023

Is gated content a marketing gold mine?

19 May 2023

It’s an age-old marketing dilemma. You’ve created a brand-new piece of content, and you’re about to publish it online. All that’s left is to decide if you want to gate your content or not.

02 Nov 2022

Easy ways to guarantee your digital newsletter gets read

02 Nov 2022

Digital newsletters can act as a key line of communication for almost every business – but only if they’re getting read.

16 Oct 2022

How-to: Best practices in distributing Turtl content

16 Oct 2022

You’ve just published your Turtl Doc – now what? Here’s how to make the most of your content through spot-on distribution.

14 Aug 2022

Turtl + MarTech integrations

14 Aug 2022

Connect Turtl with your favourite tools to get more out of your MarTech investments.

05 Aug 2022

How to use advanced analytics and drive ROI

05 Aug 2022

Take an exclusive inside look into how Turtl uses advanced marketing analytics to track content within your CRM, lead score, and send relevant and insightful messaging to captivate your audience and be more effective with your marketing. 

03 Aug 2022

Content format matters: Turtl vs web pages, print, and PDF

03 Aug 2022

Your documents need to take readers on a journey of discovery, while collecting insights and analytics to further develop a business strategy.

01 Aug 2022

Simplifying tech stack complexity

01 Aug 2022

Without MarTech, the revenue pipeline at most enterprises would soon dry up. Make your stack work for you, not against you, by following this guide.

18 Jul 2022

Turtl for professional services

18 Jul 2022

Elevate your company's marketing content and achieve greater results with actionable insights.

a child with a megaphone

04 Jul 2022

Turtl Throwback Topic: The human attention span

04 Jul 2022

Back in early 2021, we looked at the myth of the eight-second human attention span and the problems it causes for marketers.

28 Jun 2022

What can you do with Turtl?

28 Jun 2022

There are many ways in which you can use Turtl to improve how your business communicates and shares information. This guide is here to inspire you!

23 Jun 2022

How to engage your colleagues and bring company culture to life

23 Jun 2022

Your company is your audience, too. Watch our webinar to learn how to give them a great experience that propels your brand forward.

08 Jun 2022

Turtl for financial services

08 Jun 2022

Prove the value of communications and marketing content by utilizing Turtl's technology across your business.

25 May 2022

Turtl’s deepest data dive into personalized B2B experiences

25 May 2022

Standing out can be difficult. Personalization cuts through digital noise for greater resonance and impact.

23 May 2022

Celebrate World Turtle Day 2022 with our favorite Turtl Docs!

23 May 2022

It’s World Turtle Day, and we’ve been busy here at Turtl. Besides the 22 hawksbill turtles that we adopted through WWF, our staff has also pulled together 11 of their favorite Turtl Docs!

18 May 2022

Turtl Labs: The data behind personalization

18 May 2022

We all know content backed by research, science, and psychology performs best... so is personalized content really driving results? Let's see the data!

18 May 2022

Global accessibility – Everyone deserves a quality digital experience (and it’s easy to do!)

18 May 2022

May 19th is Global Accessibility Awareness Day, and to mark the day we’re asking a big question – why is so much of the content that we engage with still so inaccessible?

04 May 2022

Design democratization successes from Coca-Cola Freestyle to LEGO Alternate Builds

04 May 2022

Some companies have opened the doors of design to everyone brave enough to have a go.

27 Apr 2022

How to embed a blog strategy into your marketing plan

27 Apr 2022

A blog is a core component of any business marketing strategy. Often created to promote a product or service, it is easy to forget the blog itself also requires regular promotion. As one of the best ways to connect with an audience, exactly how a business markets its blog is known as a ‘blog strategy’.

15 Apr 2022

Turning the lights on with Turtl analytics

15 Apr 2022

Publishing and sharing content is only half the picture. With Turtl analytics, you can see the whole content journey.

27 Mar 2022

Create accessible content with Turtl

27 Mar 2022

Learn about Turtl's ADA compliance and how you can create accessible and inclusive content in Turtl.

15 Mar 2022

How Turtl marketing uses personalization to build deeper customer relationships

15 Mar 2022

Join us for an inside look at how Turtl Marketing approaches personalized content for account-based engagement, how to scale ABM for account growth, and examples of personalized content across the journey.

Cover of our guide with a woman reading a guide on an iPad

01 Mar 2022

Demystifying the psychology of attention

01 Mar 2022

Your complete guide to winning more of your audiences' precious time.

21 Feb 2022

Turtl for talent acquisition

21 Feb 2022

Using Turtl enables a company to bring its employer brand, including the all-important culture, to life.

an astronaut

26 Jan 2022

10 ways to utilize white space in your content

26 Jan 2022

White space does not need to be white. It just needs to be free of focal points like text or imagery.

01 Sep 2021

5 marketing psychology tips for your business

01 Sep 2021

How can you get inside the minds of your audience? Learn marketing psychology tips to get you heading in the right direction.

06 Aug 2021

The personalization engine

06 Aug 2021

What can your company do with automated personalization at its fingertips?

government symbols made of wood

14 Jan 2021

10 ways to govern your content quality

14 Jan 2021

In businesses that create a lot of content, the quality of your operations directly underpins the quality of your ecosystem. Whether your company creates content in a center of excellence or across different departments, alignment is key.

25 Nov 2020

Lumen Research: PDF vs. Turtl

25 Nov 2020

A scientific study of the impact of format on reader engagement finds Turtl Docs outperform the PDF.

12 Nov 2020

Movers & Shakers of Marketing: Marije Gould at Unit4

12 Nov 2020

In our second edition of The Movers & Shakers of Marketing, we catch up with Marije Gould, Vice President, Demand Generation and Field Marketing at Unit4.

05 Nov 2020

Movers & Shakers of Marketing: Chas Moloney from Ricoh

05 Nov 2020

For our first edition of The Movers & Shakers of Marketing, we caught up with Chas Moloney, Marketing Director at Ricoh to get his perspective on the events of 2020.

man looking excitedly at a computer

21 Oct 2020

3 barriers to overcome for smoother content localization

21 Oct 2020

Half of enterprises translate content into ten or more languages and dialects. Localization matters.

10 Oct 2020

A guide to Turtl’s Analytics

10 Oct 2020

Finding, integrating, and downloading your data and answering key questions with Turtl's analytics.

21 Sep 2020

Lumen compares Turtl’s format to the PDF

21 Sep 2020

Turtl recently commissioned Lumen Research to conduct an experiment on the effectiveness of their interactive format compared to the PDF.

persuasive copywriting Turtl Doc

16 Jul 2020

25 bite-sized top tips to help you create more persuasive copy

16 Jul 2020

From the latest behavioral studies to classic psychological theories, learn how to make your craft persuasive copy that persuades and converts in 25 bite-sized tips:

05 May 2020

How Turtl integrates with HubSpot

05 May 2020

Integrate Turtl and Hubspot to generate more and better-qualified leads, personalize your lead nurture workflows, and improve content ROI.

28 Apr 2020

Writing for conversions

28 Apr 2020

From the latest behavioral studies to classic psychological theories, learn how to write copy that persuades and converts in 25 bite-sized tips.

10 Feb 2020

Personalized content at scale

10 Feb 2020

Learn why you should be personalizing long-form content, not just your emails, and see how Turtl can help you do that quickly and easily at scale.

31 Oct 2019

Self-determination theory: how to make your readers’ brains happy

31 Oct 2019

You probably already know how much we like psychology at Turtl. Let's introduce you to one of our all-time faves.

10 Sep 2019

Forrester opportunity snapshot: Interactive content experiences

10 Sep 2019

Interactive content experiences help marketers better understand buyers, cultivate leads, and close deals.

07 Apr 2019

Turtl for internal communications

07 Apr 2019

Learn how to make the most of Turtl for your internal comms with testimonials, examples, and best practice tips.

06 Jun 2018

The secret to reaching your audience is in Mars (bars)

06 Jun 2018

In 1932, Frank C. Mars, the creator of the Milky Way chocolate bar, gave his son $50,000 to start his own business. Forrest Mars used the money to buy a factory in Slough.