18th July 2022
Estimated reading time
5 minutes
At the beginning of 2020, we explored fast vs slow content, and the impact each can have on your marketing campaigns. As 2023 inches closer…
4th July 2022
Estimated reading time
4 minutes
Back in early 2021, we looked at the widely reported—and widely debunked—myth of the eight-second human attention span and the problems it causes for marketers.…
20th November 2019
Estimated reading time
1 minute
We had one major goal in launching the first-ever Immerse Awards this year – to show off the level of quality our users are achieving…
25th May 2022
Estimated reading time
5 minutes
There is a lot of digital noise out there. Standing out can be difficult. Personalization cuts through the digital noise, for greater resonance and impact.…
22nd September 2020
Estimated reading time
4 minutes
Sarah L. Parker, a startup and business growth specialist, shares key lessons from Formula 1 on communication and teamwork that should underpin your sales and…
10th August 2022
Estimated reading time
4 minutes
Behavioral economics focuses not only on the what and how of consumer behavior, but also on the why. Even more importantly, the theory draws heavily…
A round up of insights, trends, and tips on the world of content marketing