Latest Posts

Filter Blog Posts

How to get internal communications right for burned-out employees

18th February 2021

How to get internal communications right for burned-out employees

Estimated reading time
4 minutes

According to a recent survey, 75 percent of people have experienced burnout at work, with 40 percent feeling it during the pandemic specifically. A work-life…

Read on

Attention marketing, the attention span myth and what it all means for marketers

25th January 2023

Attention marketing, the attention span myth and what it all means for marketers

Estimated reading time
6 minutes

With many conflicting reports about people’s attention spans being equivalent to that of a goldfish, it’s easy to feel uncertain about what direction to take…

Read on

Movers & Shakers of Marketing with Michelle Brogan at Allianz Partners

4th March 2021

Movers & Shakers of Marketing with Michelle Brogan at Allianz Partners

Estimated reading time
10 minutes

In our fourth edition of The Movers & Shakers of Marketing, we catch up with Michelle Brogan, Head of Go to Market at Allianz Partners.…

Read on

2022’s top 3 digital marketing trends found in content insights

1st June 2022

2022’s top 3 digital marketing trends found in content insights

Estimated reading time
4 minutes

It’s already June, and everything is moving faster than you can say ‘business’! It’s not always easy to decode digital marketing trends and see what…

Read on

Why we need to redefine personalization in digital sales cycles

29th April 2021

Why we need to redefine personalization in digital sales cycles

Estimated reading time
4 minutes

Personalization has come a long way. Remember when embedding names in email subject lines seemed like the cutting edge of technology?  According to research by…

Read on

The anatomy of a great personalization strategy in ABM

25th May 2021

The anatomy of a great personalization strategy in ABM

Estimated reading time
7 minutes

Margo Sakova, Inbound Marketing Manager at Influ2, shares tips to incorporate hyper-personalization into your account-based strategies. Personalization has long been a marketing requirement. In 2020,…

Read on

Turtl