5th March 2019
Estimated reading time
5 minutes
“Without the detailed view that you get from a content inventory and audit, you can’t meet your organization’s big-picture requirements.” – Brenda Huettner, president, P-N…
14th November 2017
Estimated reading time
3 minutes
If you’re not putting out relevant content, in relevant places – you don’t exist.” Gary Vaynerchuk Nowadays content is everything. For most copywriters, creating content is…
22nd March 2023
Estimated reading time
6 minutes
Writing entertaining and insightful content is not enough in 2023. The demands for content have become too great for manual processes and antiquated workflows. A…
16th October 2019
Estimated reading time
1 minute
In this guide, we take you through how to measure content performance. From setting objectives and identifying key metrics to scoring content, prepare to become…
9th October 2017
Estimated reading time
1 minute
If you work in marketing and handle customer or prospect data, you’re bound to be familiar with the term GDPR or General Data Protection Regulation. Here’s…
15th January 2019
Estimated reading time
4 minutes
“Be authentic as a publisher and create content that helps you connect to everyone else … because they’re already connected.” Mitch Joel, author of Six…
A round up of insights, trends, and tips on the world of content marketing
