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Welcome to Content Audit 101

5th March 2019

Welcome to Content Audit 101

Estimated reading time
5 minutes

“Without the detailed view that you get from a content inventory and audit, you can’t meet your organization’s big-picture requirements.” – Brenda Huettner, president, P-N…

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Amplify your LinkedIn reach with amazing content and expert skills

14th November 2017

Amplify your LinkedIn reach with amazing content and expert skills

Estimated reading time
3 minutes

If you’re not putting out relevant content, in relevant places – you don’t exist.” Gary Vaynerchuk Nowadays content is everything. For most copywriters, creating content is…

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How to choose the right content marketing platform

11th February 2020

How to choose the right content marketing platform

Estimated reading time
4 minutes

Being able to write entertaining and insightful content is not enough in 2020. The demands for content have become too great for manual processes and…

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A Beginner’s Guide: How to measure content performance

16th October 2019

A Beginner’s Guide: How to measure content performance

Estimated reading time
1 minute

In this guide, we take you through how to measure content performance. From setting objectives and identifying key metrics to scoring content, prepare to become…

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GDPR, what is it all about?

9th October 2017

GDPR, what is it all about?

Estimated reading time
1 minute

If you work in marketing and handle customer or prospect data, you’re bound to be familiar with the term GDPR or General Data Protection Regulation. Here’s…

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The dos and don’ts of digital content publishing

15th January 2019

The dos and don’ts of digital content publishing

Estimated reading time
4 minutes

“Be authentic as a publisher and create content that helps you connect to everyone else … because they’re already connected.” Mitch Joel, author of Six…

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