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How to use sales enablement content to help your sales team convert

27th October 2020

How to use sales enablement content to help your sales team convert

Estimated reading time
6 minutes

Prafull Sharma, Founder of content marketing agency LeadsPanda.com and author of the One-Page Content Marketing Blueprint, shares his tips to create sales enablement content that…

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3 barriers to overcome for smoother content localization

21st October 2020

3 barriers to overcome for smoother content localization

Estimated reading time
5 minutes

When it comes to localizing content, enterprise businesses are always looking for new ways to make this traditionally painful process that little bit smoother. With…

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Spock vs Homer and the psychology of personalization

15th October 2020

Spock vs Homer and the psychology of personalization

Estimated reading time
4 minutes

Challenging traditional thinking about how buyers make decisions, and what marketers need to do instead, Nick Mason, CEO and Founder here at Turtl, and Shirin…

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Turtl announces personalization at scale across the enterprise

6th October 2020

Turtl announces personalization at scale across the enterprise

Estimated reading time
2 minutes

London, UK: Today, Turtl, the enterprise content automation platform, announced the launch of a new personalization module which allows content to be rapidly customized at…

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What is status quo bias and how can your sales narrative overcome it

29th September 2020

What is status quo bias and how can your sales narrative overcome it

Estimated reading time
3 minutes

Winning new business is a complicated task. There are at least six questions your prospects will want convincing answers to (find more on those here). But…

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Lessons from Formula 1: How to create an unstoppable sales and marketing team

22nd September 2020

Lessons from Formula 1: How to create an unstoppable sales and marketing team

Estimated reading time
4 minutes

Sarah L. Parker, a startup and business growth specialist, shares key lessons from Formula 1 on communication and teamwork that should underpin your sales enablement…

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