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5 tips for your YouTube SEO strategy

15th October 2019

5 tips for your YouTube SEO strategy

Estimated reading time
3 minutes

Believe it or not, YouTube is the second-most-used search engine in the world, after Google. It can be a hugely valuable channel for both B2B…

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5 sneaky ways to spy on your competitors

4th September 2019

5 sneaky ways to spy on your competitors

Estimated reading time
4 minutes

Checking out the competition is something every business should be doing.  If you’re able to see what’s working or not working for them, then you…

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Content marketing strategy vs content strategy

3rd April 2019

Content marketing strategy vs content strategy

Estimated reading time
3 minutes

Is there a difference between content marketing strategy and content strategy? There’s a lot of jargon out there in the marketing industry, which includes conflicting…

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How to personalize content in 2020

12th June 2020

How to personalize content in 2020

Estimated reading time
5 minutes

Ah, personalization. Has a drum ever been beaten so often? Everyone knows content personalization is what the people want, but are we doing enough with…

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3 marketing newsletter examples to live by

31st January 2020

3 marketing newsletter examples to live by

Estimated reading time
5 minutes

Inspired by the launch of Noggin Notes and The Upsurge (subscribe at the bottom of the page), I thought it was about time we hyped…

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3 ways to use psychology to boost your email marketing

7th November 2019

3 ways to use psychology to boost your email marketing

Estimated reading time
3 minutes

Quick question, which of these emails (a or b) looks like it contains the most exciting content? a) b) You probably made your mind up…

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