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The dos and don’ts of digital content publishing

15th January 2019

The dos and don’ts of digital content publishing

Estimated reading time
4 minutes

“Be authentic as a publisher and create content that helps you connect to everyone else … because they’re already connected.” Mitch Joel, author of Six…

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The rise of conversational marketing

28th May 2020

The rise of conversational marketing

Estimated reading time
5 minutes

Conversational marketing can take your digital content from a one-way broadcast to a two-way interaction, giving customers more valuable and memorable experiences. It’s news to…

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5 of the best podcasts for marketers

18th February 2020

5 of the best podcasts for marketers

Estimated reading time
3 minutes

When it comes to podcasts, as content consumers we are spoiled for choice. As of January 2020, there are now over 30 million episodes on…

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Social currency: the key to customer engagement

1st August 2019

Social currency: the key to customer engagement

Estimated reading time
5 minutes

Are you wondering why some companies get shared on social media, talked about among peers, and generally get more love and attention than your company? …

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5 sneaky ways to spy on your competitors

4th September 2019

5 sneaky ways to spy on your competitors

Estimated reading time
4 minutes

Checking out the competition is something every business should be doing.  If you’re able to see what’s working or not working for them, then you…

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How to improve customer experience at the bottom of the funnel

16th April 2020

How to improve customer experience at the bottom of the funnel

Estimated reading time
4 minutes

Ryan Gould, VP of Strategy and Marketing Services at Elevation Marketing, shares his ideas for bottom-of-funnel tactics that can help B2B brands win more business.…

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