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[Infographic] The insights Sales need from Marketing to drive business growth

16th January 2020

[Infographic] The insights Sales need from Marketing to drive business growth

Estimated reading time
1 minute

According to LinkedIn’s 2019 State of Sales Report, the best Sales professionals are 13% more likely to engage closely with Marketing than in previous years.…

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5 sales psychology lessons backed by research

28th January 2021

5 sales psychology lessons backed by research

Estimated reading time
7 minutes

Did you know that only 3 percent of people trust sales reps? The only professions considered less trustworthy are politicians and lobbyists. This highlights the…

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Lessons from Formula 1: How to create an unstoppable sales and marketing team

22nd September 2020

Lessons from Formula 1: How to create an unstoppable sales and marketing team

Estimated reading time
4 minutes

Sarah L. Parker, a startup and business growth specialist, shares key lessons from Formula 1 on communication and teamwork that should underpin your sales enablement…

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Customer obsession ideas from the tech industry

25th February 2020

Customer obsession ideas from the tech industry

Estimated reading time
1 minute

“Nothing drives profitability like great customer experience” – Dan Hesse, former CEO of Sprint  It’s no secret that customer experience is the new battleground for…

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Three standout content marketing failures of the decade

12th December 2019

Three standout content marketing failures of the decade

Estimated reading time
4 minutes

Ah, the turn of a new decade. Time to start anew. Turn over a new leaf. Buy a new calendar. Make some ridiculous health goals…

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5 things to keep in mind if you want to create stand-out sales content

9th June 2021

5 things to keep in mind if you want to create stand-out sales content

Estimated reading time
8 minutes

Djamel Toubrinet, Head of Sales Enablement at Cegid, Gareth Meredith, Manager EMEA, Bid & Proposal Team at 8×8 and Karla Rivershaw, Head of Marketing at…

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