What is Turtl?

TURTL PLATFORM

Create Design standout, interactive content

Personalize Improve reader engagement by up to 84%

Publish Simplified multi-channel distribution

Analyze Uncover granular content and reader insights

Integrate Connect Turtl with your favorite tools

Optimize Boost content with AI-backed data benchmarks

TURTL DOC

Turtl format The only psychology-led digital reading format to 10x engagement

Content types Ideal to use across your business

Brochures

Magazines

Whitepapers

Sales proposals

Reports

Ebooks

See all

Interactive alternative to PDF PDFs weren’t designed for the digital world - Turtl Docs are

Benchmarks for your online content Uncover how different types of content perform in your industry and see how your online documents stack up.

Turtl Solutions

ROLES

Who is Turtl for? Anyone can create impactful content designed to grow business

Marketing leaders

Digital marketers

Content strategists

Designers

Marketing agencies

GOALS

What is Turtl for? Convert more readers into leads, sales and loyal customers

Content production

Lead generation

Demand generation

Sales enablement

Account-based marketing

CUSTOMERS

Case studies Find out how leading brands have seen value with Turtl

Customer examples Explore our Turtl community showcase

Unit4 case study When Unit4 started creating personalized customer welcome kits, reader engagement increased by 8x.

Frost & Sullivan case study The teams at Frost & Sullivan demanded more from their content, and have seen a 60% increase in lead generation.

Plans

Resources

LEARN

About us The platform transforming digital documents for business

Content hub Resources to help you grow business from content: blogs, webinars, guides and more

Blogs

Webinars

Topics and guides

Research

GET INSPIRED

Templates Explore templates to kickstart and optimize your content

Community showcase A collection of the very best interactive content examples

CUSTOMER COMMUNITY

Services Unlock your content potential with
tailored services

Onboarding From kick-off to ongoing support, we'll help you achiever your goals

Help center Articles, advice and answers from our team of experts

Turtl news Dive in for short reads, articles, and product updates

Future trends in content marketing Want to know what marketers should focus on in 2024? Hear from the experts!

Improve demand generation with data Find out how to use engagement data to uncover audience behavior and build strong demand.

What is Turtl?/Integrate

Integrate with the tools you already use

Turtl connects digital documents with your apps and systems to streamline workflows and generate insights for sales and marketing programs

Generate leads

Optimize lead generation with interactive forms and strategic pop-ups to maximize lead capture.

Track performance

Track individual readers’ interactions to gain deeper content insights, improve content performance, and inform follow-up.

Centralize insights

Push behavioral insights into your database to build a 360° profile of customers. Automate workflows and scale operations for maximum impact.

Personalize at scale

Use data properties to drive automated personalization, deliver tailored content experiences at scale, and win 84% more attention.

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Hubspot

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CRM Forms and chatbots Marketing automation Sales engagement

HubSpot integrates as a native data source. Identify and track readers, capture leads via branded forms, automate workflows, send Turtl’s personalized content at scale, and set up custom events for optimized engagement - and exceptional brand experiences.

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Salesforce

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CRM Marketing automation Sales engagement

Insert customized forms into your content that can be pre populated to encourage data collection. Use a lead capture URL to identify known readers and expand customer profiles data. Salesforce is a data source that shares insights for personalized engagement and better customer experiences.

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Marketo

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CRM Marketing automation Sales engagement

Marketo's native integration synchronizes reader data with Turtl. Expand data and insights to capture more leads, track known readers, automate custom event workflows, and deliver Turtl’s personalized content at scale.

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Microsoft Entra

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Security and authentication

Microsoft Entra (formerly Azure AD) is a cloud-based identity and access management solution that utilizes the SAML 2.0 protocol to help organizations maintain security and compliance. Implement single sign-on (SSO) to provide seamless authentication and authorization services to Turtl users and safeguard business data, content, and resources.

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Okta

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Security and authentication

Okta is a cloud-based identity and access management (IAM) platform that provides secure and seamless authentication and authorization services based on on SAML 2.0 protocol. Use single sign-on (SSO) to enable Turtl users to easily access the platform and protect business content.

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Cookiebot

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Cookiebot provides tools for scanning, categorizing, managing and reporting cookies and tracking technologies. Use customizable assets to maintain compliance with data protection regulations by informing readers and requesting their consent.

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CookiePro

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CookiePro is a software platform designed to help with data privacy regulations compliance, particularly those related to the use of cookies and online tracking. Categorize and manage cookies, provide transparency to users about data practices, and maintain records of consent to demonstrate compliance with data privacy laws.

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ClickDimensions

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Forms and chatbots

Boost your lead generation with ClickDimensions' custom-branded forms. Effortlessly enhance the audience experience by pre-populating hidden form fields.

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Force24

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Forms and chatbots

Capture leads with forms that prepopulate for an improved user experience. Force24’s forms and lead capture URLs (LCURL) recognize known readers and collate data for more granular insights.

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Chartblocks

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Content

Chartblocks is a data visualization platform that allows users to create and customize interactive charts and graphs. Enable deeper exploration of your data by including dynamic data visualization elements in your content.

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YouTube

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Content

Share branded promotional videos, advertisements, tutorials, product demonstrations, and other types of video content in your digital documents. Easily embed YouTube videos to capture and hold your audience’s attention.

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Google Analytics

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Analytics

Google Analytics provides a standard tracking script that allows you to effortlessly monitor and analyze reader behavior. With custom event tracking you can monitor specific interactions and events across your content to inform continued marketing strategies and content performance.

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Adobe Analytics

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Analytics Marketing automation Sales engagement

Adobe Analytics allows you to manage and analyze data from customizable lead capture forms embedded in your content. With standard tracking scripts and custom event tracking, Adobe Analytics surfaces valuable insights into user behavior and engagement.

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Microsoft Dynamics

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Analytics

With Microsoft Dynamics, you can use lead capture URL functionality to identify known readers and enrich your customer or prospect profiles. This returns a holistic view of your audience’s interactions to empower personalized marketing and sales efforts for enhanced customer experiences.

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Vidyard

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Content

Vidyard is a video marketing platform that offers a range of tools and services to help businesses leverage the power of video in their marketing strategies. Including videos in your content encourages deeper engagement, supports reader understanding, and improves content performance for better conversion rates.

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Spotler

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Forms and chatbots Marketing automation

With Spotler, you can easily embed forms in your content that align with your branding. Include pre populated hidden form fields, identify and resolve known readers, and support personalized engagement and targeted marketing strategies.

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Everviz

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Content

Everviz is a visualization tool that helps you create interactive charts and maps to bring your data to life. Embed dynamic data visualizations in your digital documents to support data-driven storytelling, enhance reader engagement, improve data understanding, and boost memory retention.

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Infogram

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Content

Infogram is a data visualization and infographic creation tool that enables users to transform complex data into interactive graphics. Embed charts, graphs, maps, and infographics. Include Infogram’s dynamic elements in your content to aid data visualization and storytelling, making your data more digestible and memorable.

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Matterport

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Content

Matterport specializes in creating immersive 3D virtual tours to showcase and visualize physical spaces. Embed virtual tours in your content and revolutionize the way spaces are showcased and accessed. Drive higher conversion rates and positive brand affinity.

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Brightcove

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Content

Brightcove is a leading online video platform that provides a comprehensive suite of tools and services for managing, publishing, and delivering engaging video experiences in your digital documents. Add videos to your content to provide a more interactive experience, increase engagement, and drive conversions.

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Vimeo

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Content

Easily embed Vimeo videos into your digital documents to enhance the content experience. Embedding videos in Turtl Docs adds a dynamic element that enhances user experience and understanding, boosts content performance, and improves conversion rates.

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Wishpond

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CRM Forms and chatbots Marketing automation Sales engagement

With Wishpond's native integration, you can easily embed and manage lead capture forms. Pre populate hidden form fields to expedite data collection and leverage form submissions to identify known readers, gather audience insights, and tailor your marketing outreach.

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Vuture

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Forms and chatbots Marketing automation Sales engagement

Expand your data collection capabilities with Vuture’s customizable forms that can include hidden pre populated fields to enhance user convenience. Identify known readers via submissions, to gather valuable insights and create targeted engagement strategies.

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Unbounce

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Forms and chatbots

Unbounce creates customized forms that optimize lead generation and apply your branding. Embed these lead capture forms in your content and use pre populated fields to simplify data entry for users and improve completion rates.

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Pardot

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CRM Forms and chatbots Marketing automation Sales engagement

Expedite data collection with branded, pre populated forms. Identify known readers, use standard tracking scripts and custom event tracking to monitor and analyze customer interactions and engagement.

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Jotform

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Forms and chatbots

Jotform provides flexible branded lead capture forms to embed in your content. Encourage form completion by prepopulating hidden form fields.

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Gravity Forms

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Forms and chatbots

Gravity Forms pre populate hidden form fields, simplifying data entry for users and providing a streamlined experience.

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Formstack

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Forms and chatbots

Formstack promotes a cohesive user experience by embedding branded lead capture forms. Streamline data entry and deliver a user-friendly process with pre populated hidden form fields.

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Drupal

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Forms and chatbots

With Drupal, you can include dynamic forms in your content to capture valuable data. Pre populate hidden form fields to optimize user experience and lead capture.

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Act-On

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Forms and chatbots Marketing automation Sales engagement

Act-On offers third-party forms for your content that pre populate hidden fields to remove lead capture friction. Resolve known readers through forms and lead capture URLs, for sharper targeting and enhanced future personalization.

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Dotdigital

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Forms and chatbots

Capture more leads through Dotdigital’s custom branded forms. Pre populate hidden form fields for a frictionless audience experience.

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Formsite

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Forms and chatbots

Formsite incorporates third-party forms into your content. Create branded forms that pre-populate hidden fields, streamline data entry and enhance user experience.

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Oracle Eloqua

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CRM Forms and chatbots

Eloqua captures leads with branded forms that pre populate for a better user experience. Form and lead capture URLs (LCURL) recognize known readers. Standard tracking scripts and custom event tracking expand customer insights.

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Drift

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Forms and chatbots

Drift offers live conversation tools that engage with readers as they explore your content. Additionally, it captures and qualifies leads, routes readers to appropriate team members, drives action at points of conversion, and provides customer support and feedback.

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What types of integrations are available?

Content apps

Search for images and videos in Turtl via YouTube, Wistia, Pixabay, Vimeo, Vidyard, Brightcove. Embed directly from a URL or upload from your computer and save in your library.

Forms and chatbots

Manage reader cookie preferences and capture user information with third-party forms, pop-ups, and chatbots in Turtl Docs.

Reader identification

Connect Turtl with your CRM system to identify known readers in Turtl Analytics dashboards. Readers can be identified via a form, URL, or cookie, along with more reader insights.

Workflow automation

Streamline the production of personalized Turtl Docs in HubSpot, Salesforce, or Marketo. Turtl Docs can be personalized from within CRM systems, either by users or automatically via workflows and campaigns.

Tracking codes

Track reader page views and ad clicks from Turtl Docs in your CRM or from Turtl Analytics. Collate deep user behavior for lead scoring or use automated workflows (may require custom configuration).

Hear from our customers

I haven’t had an integration between multiple tools - that our company uses - that is as seamless as Turtl.

JeeYoung Wenglikowski

Senior Global Marketing Manager, KellyOCG

The best bit for me - because I’m personalizing - through the analytics, I can see the moment that person has read the document and, interestingly, I can then see when that document has been forwarded on to other people and consumed.

Lee Francis

Sales, Marketing, and Partnerships Director, PatientSource

It’s the first thing on our summit website - we get sign-ups, we generate leads, and we can understand on the backend who’s reading it and for how long through Turtl’s analytics.

Travis Jaggers

Digital Marketing Lead, Veeva Systems

Request more information

More about Turtl

Guide

Choosing your marketing tech tools

10 tips to help minimize risk and maximize success when evaluating new marketing technologies to add to your stack.

How to buy martech

Guide

Building better documents with HubSpot

Integrate Turtl and HubSpot to generate more leads, personalize lead nurture workflows, and improve content ROI.

Turtl + Hubspot integration guide

Guide

Simplifying your tech stack

Make your stack work for you, not against you. Find out how integrated marketing operations can solve big business challenges.

Simplifying tech stack complexity

Help center

Integrations

Dive into this collection of support articles to see how Turtl integrates with SSO, CRMs, Google Analytics, chatbots and more.

Integrations support